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	<title>MBA Tutorials&#187; marketing tutorials &#8211; MBA Tutorials</title>
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	<link>http://www.mba-tutorials.com</link>
	<description>Best Source of Free Business Management Tutorials</description>
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		<title>Sponsorship</title>
		<link>http://www.mba-tutorials.com/marketing/428-sponsorship.html</link>
		<comments>http://www.mba-tutorials.com/marketing/428-sponsorship.html#comments</comments>
		<pubDate>Sun, 10 Jan 2010 09:40:16 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Drives Sales]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[ponsorship is a business relationship]]></category>
		<category><![CDATA[Sponsoring an awards reception]]></category>
		<category><![CDATA[Sponsoring programmers]]></category>
		<category><![CDATA[Sponsoring speakers]]></category>
		<category><![CDATA[Sponsoring team uniforms]]></category>
		<category><![CDATA[sponsorship]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=428</guid>
		<description><![CDATA[Sponsorship is a business relationship, between two parties. This relationship is determined through a trade of product, fund or services where both parties seek profitable benefits. Sponsorship is basically a relationship that is equally valuable to the sponsored as well as the sponsor. It is also the fastest growing form of marketing in the world, [...]]]></description>
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		<title>Personal Selling</title>
		<link>http://www.mba-tutorials.com/marketing/422-personal-selling.html</link>
		<comments>http://www.mba-tutorials.com/marketing/422-personal-selling.html#comments</comments>
		<pubDate>Sat, 09 Jan 2010 09:15:51 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Advantages of Personal Selling]]></category>
		<category><![CDATA[Disadvantages of Personal Selling]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[personal]]></category>
		<category><![CDATA[personal selling]]></category>
		<category><![CDATA[Personal Selling article]]></category>
		<category><![CDATA[Personal Selling tutorials]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[The Objectives of Personal Selling]]></category>
		<category><![CDATA[type of advertising]]></category>
		<category><![CDATA[what is personal selling]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=422</guid>
		<description><![CDATA[Personal selling is a very old form of promotion, it involves the use of sales force to support the push strategy, that is influencing intermediaries into buying the product or a pull strategy in which the role of sales force is limited for supporting the retailers to provide services after sales.  It is a promotional [...]]]></description>
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		<title>Product Pricing Strategies</title>
		<link>http://www.mba-tutorials.com/marketing/225-product-pricing-strategies.html</link>
		<comments>http://www.mba-tutorials.com/marketing/225-product-pricing-strategies.html#comments</comments>
		<pubDate>Tue, 20 Oct 2009 16:55:48 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Captive Product Pricing]]></category>
		<category><![CDATA[Market Penetration Pricing]]></category>
		<category><![CDATA[Market Skimming Pricing]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[New Product Pricing Strategies]]></category>
		<category><![CDATA[Optional Product Pricing]]></category>
		<category><![CDATA[pricing strategies]]></category>
		<category><![CDATA[Product Bundle Pricing]]></category>
		<category><![CDATA[Product Line Pricing]]></category>
		<category><![CDATA[Product Mix Pricing Strategy]]></category>
		<category><![CDATA[Product Pricing Strategies]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=225</guid>
		<description><![CDATA[New Product Pricing Strategies
The most challenging stage of product is introductory stage. In introductory stage of new product companies face the challenge of setting the prices for the first time. Companies have only one chance to get new product price right. They can choose among the two strategies i.e. market skimming pricing and market penetration [...]]]></description>
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		<title>Detail Overview of Product Life Cycle (PLC)</title>
		<link>http://www.mba-tutorials.com/marketing/188-detail-overview-of-product-life-cycle-plc.html</link>
		<comments>http://www.mba-tutorials.com/marketing/188-detail-overview-of-product-life-cycle-plc.html#comments</comments>
		<pubDate>Fri, 09 Oct 2009 17:43:27 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Detail Overview of PLC]]></category>
		<category><![CDATA[Growth Stage]]></category>
		<category><![CDATA[Introduction Stage]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[Maturity Stage]]></category>
		<category><![CDATA[PLC]]></category>
		<category><![CDATA[PLC diagram]]></category>
		<category><![CDATA[PLC Growth Stage]]></category>
		<category><![CDATA[PLC in marketing]]></category>
		<category><![CDATA[PLC Introduction Stage]]></category>
		<category><![CDATA[PLC stages]]></category>
		<category><![CDATA[Product life cycle examples]]></category>
		<category><![CDATA[Product life cycle stages]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=188</guid>
		<description><![CDATA[Product Life Cycle
Product life cycle is the phenomena of the product being manufactured, development, customized, marketed etc. in short; it retains everything that a product has to go through in the market. When we say that a product has a life cycle, we are actualizing some facts:

Products, as everything else, have a limited life.
A product [...]]]></description>
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		<title>Products VS Services</title>
		<link>http://www.mba-tutorials.com/marketing/165-products-vs-services.html</link>
		<comments>http://www.mba-tutorials.com/marketing/165-products-vs-services.html#comments</comments>
		<pubDate>Thu, 03 Sep 2009 18:12:48 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[mba tutorials]]></category>
		<category><![CDATA[product vs services]]></category>
		<category><![CDATA[products defination]]></category>
		<category><![CDATA[products examples]]></category>
		<category><![CDATA[produts in marketing]]></category>
		<category><![CDATA[services defination]]></category>
		<category><![CDATA[services examples]]></category>
		<category><![CDATA[services term in marketing]]></category>
		<category><![CDATA[Services Vs Products]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=165</guid>
		<description><![CDATA[Products are the tangible entities which are offered in the market by Organization to fulfill the needs, wants and demands of the customers. Products are tangible products in the market which customers purchase from market to satisfy needs or wants. Customers always view the product in the form of bundle means the set of benefits [...]]]></description>
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		<item>
		<title>Needs,Wants and Demands</title>
		<link>http://www.mba-tutorials.com/marketing/162-needswants-and-demands.html</link>
		<comments>http://www.mba-tutorials.com/marketing/162-needswants-and-demands.html#comments</comments>
		<pubDate>Thu, 03 Sep 2009 17:47:39 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[demand examples]]></category>
		<category><![CDATA[demands]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[needs]]></category>
		<category><![CDATA[needs examples]]></category>
		<category><![CDATA[needs vs wants vs demands]]></category>
		<category><![CDATA[wants]]></category>
		<category><![CDATA[wants examples]]></category>
		<category><![CDATA[what are demand in marketing]]></category>
		<category><![CDATA[what are needs in marketing]]></category>
		<category><![CDATA[what are wants in marketing]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=162</guid>
		<description><![CDATA[Marketing definition is based on three main terms needs, wants and demands these terms sometimes create some confusion in readers mind. This tutorials will discuss the needs, wants and demands in detail to making things easy.
Needs
Human needs are states of felt deprivation.Needs are the basic requirements of human being, without these basic requirements like food, [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What is Marketing?</title>
		<link>http://www.mba-tutorials.com/marketing/159-what-is-marketing.html</link>
		<comments>http://www.mba-tutorials.com/marketing/159-what-is-marketing.html#comments</comments>
		<pubDate>Wed, 02 Sep 2009 18:01:49 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[4ps of marketing]]></category>
		<category><![CDATA[kotler defination of marketing]]></category>
		<category><![CDATA[marketing basics]]></category>
		<category><![CDATA[marketing defination]]></category>
		<category><![CDATA[marketing definations]]></category>
		<category><![CDATA[marketing examples]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[mba marketing tutorial]]></category>
		<category><![CDATA[what is marketing]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=159</guid>
		<description><![CDATA[Marketing is the social and managerial process to understand the customer need and wants in order to develop the right products and services for customers. Marketing function is still under research lots more to come in future to assist and mature the marketing process and add more branches under the umbrella of marketing.
The presence of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Market Segmentation</title>
		<link>http://www.mba-tutorials.com/marketing/143-market-segmentation.html</link>
		<comments>http://www.mba-tutorials.com/marketing/143-market-segmentation.html#comments</comments>
		<pubDate>Thu, 27 Aug 2009 14:40:03 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Advantages of Segmentation]]></category>
		<category><![CDATA[Behavioral segmentation]]></category>
		<category><![CDATA[Business Market Segmentation]]></category>
		<category><![CDATA[Consumer Market Segmentation]]></category>
		<category><![CDATA[Demographic segmentation]]></category>
		<category><![CDATA[Geographic segmentation]]></category>
		<category><![CDATA[market segment]]></category>
		<category><![CDATA[market segmentation]]></category>
		<category><![CDATA[market segmentation defination]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[online mba tutorials]]></category>
		<category><![CDATA[Psychographic segmentation]]></category>
		<category><![CDATA[segmentation]]></category>
		<category><![CDATA[segments]]></category>
		<category><![CDATA[what is market segmentation]]></category>
		<category><![CDATA[what is segmentation]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=143</guid>
		<description><![CDATA[Market is composed of buyers, and buyer are not same in taste and preferences regarding to product and services. Every individual buyer view is different about any product, developing,marketing and selling the products on assumptions waste the investment made on different marketing programs.
Marketing is the art and science of reading buyer&#8217;s mind, companies looking for [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Mix</title>
		<link>http://www.mba-tutorials.com/marketing/138-marketing-mixproductpriceplacepromotion.html</link>
		<comments>http://www.mba-tutorials.com/marketing/138-marketing-mixproductpriceplacepromotion.html#comments</comments>
		<pubDate>Wed, 26 Aug 2009 22:49:03 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Buyer marketing mix]]></category>
		<category><![CDATA[Criticism on Marketing Mix]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[marketing mix article]]></category>
		<category><![CDATA[marketing mix defination]]></category>
		<category><![CDATA[marketing mix history]]></category>
		<category><![CDATA[Marketing mix perspectives]]></category>
		<category><![CDATA[marketing mix tutorial]]></category>
		<category><![CDATA[Marketing Mix Variables]]></category>
		<category><![CDATA[marketing tutorials]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[product price]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[Seller marketing mix]]></category>
		<category><![CDATA[what is marketing mix]]></category>

		<guid isPermaLink="false">http://www.mba-tutorials.com/?p=138</guid>
		<description><![CDATA[Marketing Mix History
Marketing mix is one of the important topics in marketing. The idea of this term is generated back in 1948 by James Culliton he said marketing decision should be the result of something like recipe. It analogues to the restaurants offer same recipe but customer always go for tasty one. The idea of [...]]]></description>
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		<slash:comments>2</slash:comments>
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