Month: February 2013

TOWS Analysis of Wal-Mart

TWOS is the acronym for threats,weakness,opportunities and strengths both refers to the same thing. SWOT or TWOS analysis use by the firm to develop strategies or we can say possible set of strategies. Strategist prefer SWOT or TWOS because it gives alternative set of strategies which help the firm to choose the strategies suit the firm in terms of available resources. Strengths 1- Strong customer loyalty 2- A well recognized brand all over the world. 3- Affordable pricing 4- Offers customer oriented products 5- Diversified/differentiated  products 6- Wal-Mart shares its stock and profits with its employees. 7- Customers who are members of SAM’s club are able to buy in bulk. 8- Offers Satisfaction Guaranteed Program to create goodwill amongst its customers. Weaknesses 1- Wal-Mart has no formal mission statement. 2- Wal-Mart‘s has a vast product line but may lack some flexibility to compete against its rivals in some sectors. 3- No reaction towards the incompetent employees. 4- Store policies are obsolete. 5- Lack of female employees’ empowerment. 6- Wal-Mart faces many difficulties in countries like India and China. Opportunities 1- In the economic slowdown many consumers prefer to bargain, this will benefit Wal-Mart to further increase its sales. 2- As many retail businesses are on decline due to drop off in disposable incomes. Therefore,Wal-Mart is able to increase its customer base by providing bargaining to the potential customers. 3-...

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Wells Fargo Vision Statement

Our vision is: “We want to satisfy all our customers’ financial needs and help them succeed financially.” It is just as relevant today as when it was written more than 20 years ago. In fact, we didn’t know then that at only 88 characters, it would be succinct enough to tweet today! Our vision of financially satisfied, successful customers is based on a simple premise. We believe customers across all business segments can be better served, and save time and money, if they bring all their financial services to one trusted provider that knows them well, provides trusted guidance and advice, and can serve their full range of financial needs through a wide choice of products and services. Our journey toward this customer-centric vision has required hard work, persistence and determination. We’ve made steady progress toward this goal. But we still have much to learn, teach and share and, as always, more of our customers’ financial needs to satisfy. For example, our own customers still give about half their financial business to our competitors! Our job—central to our vision—is to make it easy for customers to bring more of their business to us so we can satisfy all their financial needs. Our vision has nothing to do with transactions, pushing products or getting bigger for the sake of bigness. It’s about building lifelong relationships one customer at a time....

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UnitedHealth Group Mission Statement

Our Mission Our mission is to help people live healthier lives. Our role is to help make health care work for everyone. We seek to enhance the performance of the health system and improve the overall health and well-being of the people we serve and their communities. We work with health care professionals and other key partners to expand access to quality health care so people get the care they need at an affordable price. We support the physician/patient relationship and empower people with the information, guidance and tools they need to make personal health choices and decisions. References...

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CVS Caremark

Our Vision We strive to improve the quality of human life. Our Mission We provide expert care and innovative solutions in pharmacy and health care that are effective and easy for our customers. References...

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TOWS Matrix

The TOWS MATRIX is an acronym of the words: Threats, Opportunities, Weaknesses and Strengths. The TOWS Matrix is an effective technique that emphasize on the external opportunities and threats while analyzing the internal strengths and weaknesses of a company. The marketers find a strategic alternative to assist the company to facilitate the external environment in correspondence to the company’s existing internal Strengths and Weaknesses. The TOWS Matrix acts as a valuable method whether you are creating a marketing plan, marketing campaign etc. With the help of a TOWS Matrix, a company can easily identify how to take advantage of the opportunities, reduce threats, exploitation of the strengths and can prevail over the weaknesses. In order to formulate different strategic alternatives, a company must consider the fact that a strategy is an art for planning in order to bring about the desired success of an organization. By identifying the strategic alternatives, a company comes across with various questions like: -    How to work effectively with the company’s strengths? -    How to overcome the weaknesses? -    Embrace some advantage of the opportunities? -    How to handle the threats? The TOWS MATRIX does not only provide a list of strengths ,weaknesses ,threats and opportunities but works as a matching tool that helps to make a pair of internal and external factors to bring out better solutions in the current scenario of a...

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Freddie Mac Mission Statement

Freddie Mac Mission Statement To ensure the achievement of Freddie Mac’s vital housing mission, we must foster an increasingly diverse work culture where all employees have the opportunity to be included, add value and contribute to their fullest potential. Source:...

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Citigroup Mission & Vision Statement

Citigroup Mission Statement Our mission is to help set the industry standard in investment-consulting services for sophisticated investors. Our investment-consulting teams provide full-service consulting advice—solutions that are tailored to each client’s individual needs. Citigroup Vision Statement We believe that excellence in consulting requires client advocacy and stewardship, a passion for leading-edge investment solutions and the delivery of experienced consulting services in a way that helps us exceed our clients’ expectations every day. Source:...

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AT & T Mission & Vision Statement

AT & T Mission Statement Our mission is to exploit technical innovations for the benefit of AT&T and its customers by implementing next-generation technologies and network advancements in AT&T’s services and operations. AT & T Vision Statement The AT&T global network was born of the ingenuity of AT&T Labs networking specialists who made disparate systems work together. Being the world’s fastest and most reliable global network, our network is the standard against which all others are measured. To maintain our leadership in this arena, we focus on the future and aggressively pursue innovations. Our vision is to design and create in this decade the new global network, processes, and service platforms that maximize automation, allowing for a reallocation of human resources to more complex and productive work. Source:...

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